This programme is a useful professional course since every area of industry now demands knowledge of information processing, and managers with IT / Computer knowledge are more effective and efficient in decision making process for achieving the company’s financial targets and meeting the specific objectives of the organization well in time.

This programme will provide managerial and computing skills to a student to prepare him / her management-orient IT professional for working in an industry or running his / her own business. This course will provide management software application skills together with computing software application skills and software building skills.

PGDIT ( Post Graduate Diploma in Information Technology) or PGDBA (IT) ( Post Graduate Diploma in Business Administration with specialization in Information Technology ) is a two-year full-time Programme divided into four Semesters as follows :

Semester - I
BA 1.1 Programming & Problem Solving Using C.
BA 1.2 Discrete Mathematics & Computer Organization.
BA 1.3 : Principles of Management & Communication
BA 1.4 : Management Information System
BA 1.5 : Linux & Shell Programming
BA 1.6 : Elements of Financial & Accounting Management
BA 1.7 : Elements of Marketing Management
BA 1.8 : Managerial Economics & Forecasting Methods
BA 1.9 : Software Applications in Service Industry (At least three industries to be taken up like Railways, Hospital, Mobile Telephone Service etc.)
Note There will be software/Language based computer practical of 200 marks to be assigned by the faculty

Semester - II
BA 2.1 : Computer System Architecture Using C
BA 2.2 : Data Structure & Algorithm Design Using C++
BA 2.3 : Operating Systems
BA 2.4 : System Analysis & Design
BA 2.5 : Computer Graphic & Animation
BA 2.6 : Computerization of optimization techniques & application in business
BA 2.7 : Web Technology
BA 2.8 : Cyber Laws
BA 2.9 : Programming Using Java

Note : There will be software/Language based computer practical of 200 marks to be assigned by the faculty

Semester - III
BA 3.1 : Data Communication & Networks
BA 3.2 : Programming Using VB. Net
BA 3.3 : Advanced Database Management System
BA 3.4 : E-Business
BA 3.5 : Software Testing & Quality Assurance
BA 3.6 : Global Business Environment
BA 3.7 : Strategic Management & Global Marketing
BA 3.8 : Elective Paper - I
BA 3.9 : Elective Paper - I

Note : There will be software/Language based computer practical of 200 marks to be assigned by the faculty

Semester - IV
The fourth Semester will conform to internship programme for giving practical experience in the industry to the students by working on a project to be given by the industry / in - house related to applications of Software or other project work as assigned. Duration of the internship will be six months.

The students will have to write a Project Report at the end of the internship and appear for the Viva - voce Exam before a Panel of Examiners.

Total Credit Associated = 900 Marks
(500 marks for writing project report & 400 marks for viva voce)

List Of Elective Papers
BA 3.8.1 : E-Customer Relationship Management
BA 3.8.2 : Artificial Intelligence
BA 3.8.3 : Natural Language Processing
BA 3.8.4 : Network Security
BA 3.8.5 : Advance Java Programming
BA 3.8.6 : Compiler Designer
BA 3.8.7 : Enterprise Resource Planning
BA 3.8.8 : Global Finance
BA 3.9.1 : Programming in C+
BA 3.8.2 : Client-Server Computing
BA 3.9.3 : Real Time Systems
BA 3.9.4 : Multimedia System
BA 3.9.5 : Advance Computer Networks
BA 3.9.6 : Software Engineering & CASE TOOLS
BA 3.9.7 : Retail Marketing

Note : The other information, rules & regulations concerned with Administration of Course, Evaluation process, passing standards, placement services etc.are the same as mentioned in the main Information Bulletin which is being provided to you. This paper information shall be read with Main Information Bulletin for other purpose as in the case PGDBA Programme.

PGDBM (Ratailing) (2-Year Full-Time Programme)

With increasing consumerism, unprecedented awareness and a youth- heavy consumer base. India is proverbial ‘Promised Land’ for Global brands and retailers. Organized retailing is expected to notch up a 20% annual growth rate by the end of the decade, against 8.5% at present which accounts for 10% of the GDP.

The retail sector is estimated to provide employment to over 18 million people, the largest employment after agriculture. So, the professional with expertise in retail are going to be the need of hour.

Course Objective
The institute strives to create a new generation of smart retail professional of international caliber and aim at equipping them with managerial skills and capabilities required in organized retail industry. The programme target at: To introduce the basic retailing management concepts.
Empowering students with the most modern techniques and practices of retailing, as seen and experienced around the globe.
Nurturing competent retail manager with interpersonal and communication skills relevant for retail industry.
To provide exposure in marketing, technical and practical skills to be applied in actual work environment.
Imparting theoretical and practical knowledge to ensure understanding of the dynamics of modern organized retail trade.

PGDBM (Retailing) Programme has been divided into 4 Semesters.
Programme Structure Semester wise is as follows:

Semester:1Subject Code Titles
BA 101 Quantitative Techniques for Decision Makers
BA 102 Organizational Behavior
BA 103 Managerial Accounting
BA 104 Marketing Fundamental and Strategies.
BA 105 Modern Management Principles, Practices & Techniques
BA 106 Fundamental of Computing skills for manager
BA 107 Managerial Economics & Demand Forecasting Methods
BA 108 Operations & Production Management Concepts and Applications
BA 109 Global Corporate Business Communications

Semester :IISubject Code Titles
BA 201 Optimization Techniques for Decision Makers
BA 202 Global Logistics: Principle and Practice
BA 203 Marketing Research Techniques for Manager
BA 204 People Management: Principle and Practice
BA 205 Performance Management & Counseling Skills
BA 206 Management Ethics, Negotiations skills & Social Responsibility Principle and Practice
BA 207 Financial Management : Principle and Practice
BA 208 Legal Environments
BA 209 Relational Data Base Management Systems

Semester :IIISubject Code Titles
BA 301 International Retailing
BA 302 Retail Management and Merchandising Management
BA 303 Retail Marketing
BA 304 Retail Environment
BA 305 Retail Law
BA 306 E-Tailing
BA 307 Retail Service Marketing
BA 308 Retail Logistics
BA 309 Corporate Social Responsibility and Ethics

Semester :IVSubject Code Titles
BA 401 Retail Strategy
BA 402 Marketing Planning and Control
BA 403 Current Issues in Retailing
BA 404-409 6 Optional Papers to be offered

Note : After 2nd Semester a student has to undergo practical training for 6-8 weeks for writing a ‘Retailing Project’ and appear for viva voce exam.

Optional PapersRetail Inventory Management
Commercial Relationship
The Internet and Business
Introduction to Retailing & Retail Mix
International Retail Practices
Shrinkage, Stocks, Management & Backroom Management
Vendor D development and Management
Cases & Seminars in Retailing
Retail Branding
Media Planning & Advertising
Luxury Brand Management & Vendor Linking
Super Market Planning, Merchandising & Location
Rural Retailing